Moms Find A New Power Online Angry consumers have been turning to online petitions to try to change what retailers put on their store shelves.Cheap Jerseys From China Penney had to scrap a shirt that read "I'm Too Pretty To Do Homework, So My Brother Has To Do It For Me, " after an online backlash by consumers calling the shirt sexist. Other retailers are also feeling the pressure. When New York resident Lauren Todd saw a photo of the "I'm Too Pretty To Do Homework" shirt on Facebook last August, she was annoyed. Penney would not comment for this story; the company wouldn't say how it comes up with the designs for its kids' clothing. John Noone is a designer who has worked with kids' clothing retailers such as Macy's and Kmart. He says he's always used slogans with words like "pretty" or "princess" for girls. "I guess it's just so ingrained in our culture that it's an easy sale, " he says. Penney pulled the "I'm Too Pretty" shirt, fashion chain Forever 21 was hit by a barrage of online complaints, a petition and media publicity about its girls' shirt with the message "Allergic To Algebra. " The retailer removed it the day after the story spread. But not all consumers care. Robin Sackin, a professor at New York's Fashion Institute of Technology, says people need to lighten up. Children are influenced by their parents, she says - not by slogans on T-shirts. "So if my child says to me, 'Mommy,Where To Get Jerseys For Cheap I want to get that, ' " Sackin says, "I'd say, 'OK, you can have it, but I don't care if you're pretty - you're doing your homework. ' " And not all online petitions are effective. Penney, it was a vital group of consumers who were up in arms. "Companies are certainly more concerned when the people involved are moms, specifically, " Rattray says. "I mean, women in general, and moms in particular, control the vast majority of spending in their households. " "It doesn't have to be egregious to sink into the mindset, " she says. "It's just this - I call it a slow drip of messages. " Yulo actually started her own girls' clothing brand, called Princess Free Zone, which features non-stereotypical colors and designs. But she keeps up the pressure on mainstream retailers.NFL Jerseys Free Shipping Last month, she emailed the childrens-wear company Gymboree and started an online petition to complain about its baby onesies, which read "Smart Like Daddy" and "Pretty Like Mommy. "